have you seen the april issue of her life magazine yet? i had a ball shooting danni boatwright, founder and designer of sideline chic. danni is an absolute sports nut. she’s been an athlete her entire life, winning survivor guatemala in 2005. she’s worked as a sports personality in both television and radio. now she’s a busy mom keeping up with her two young sons but staying home left her with the desire to do more. insert sideline chic, a line of customized game day sports apparel for women. whether you’re rooting on your favorite college or professional team or you kid’s little league team, sideline chic has what you need to be cheering in style. check out a few of the looks we shot for her life.

you can find the entire april issue of her life magazine online. and be sure to visit sideline chic at the upcoming just for her expo may 30-june 1 at the overland park convention center or gather your friends and contact a sideline chic coach for more information about hosting a tailgate party where you can customize your own sideline chic apparel and earn free and discounted products.
hair by brianna bowman-roberts of salon spice
makeup by heidi bowles